Archive for January, 2012

Thursday, January 5th, 2012

On Social Networking for Authors


To piggyback on Theresa’s excellent post at Five Scribes, I’d like to take a moment to chat about social networking in general. Whether it’s on blogs, Twitter, Facebook, Google+, e-mail lists, forums, or anywhere the digital world can take us, we see authors pimping. And well they should. The Web offers so many ways to get the word out about new books, but these authors miss the most important point.

Social networking is meant to network us…socially. You can do what you like with your blog, your tweet feed, your online presence in general. But how you put yourself out there will affect your relationship with readers.

I’ll say it again: Relationship. Social networking builds relationships between people. That’s the primary reason folks use Facebook – to connect. And the masses are often very annoyed when all they see in a feed is pimping. They unfollow, unfriend, unlike, unhook. They disconnect.

The best way for you to sell your books is not to tell us all about them every time you have a second and 140 characters to spare. That’s not why we’re watching you. We want to connect with you. Even if you’re only comfortable telling us about your writing journey, your perspectives during the editing cycle, your dread at the insane blog tour schedule your publicist has given you, that’s preferable to an endless reminder that you’re trying to sell your book. Even better, if you can share some details of your life — under the guise of your author persona — we will connect with you. Interact with us, respond to us in these public forums, and you might have a fan for life.

Authors who only log on to Facebook or Twitter or Bigtime Authors Discussion Board or Awesomesauce Word Divas Group Blog to tell the world about the release date or links to their next book will lose their online audience. Poof! Gone. And then all that work they’ve put into building a community is lost.

Don’t be that author. Build your community. Build your tribe. Invite us in. Offer us a place to connect.

That’s how you sell books. That’s how you build your audience.

Wednesday, January 4th, 2012

On Being a Writer and an Editor


(X-posted from Five Scribes)

I’ve been writing since I was wee, so when I first pursued publication *mumble* years ago, nobody in my family was surprised. I love everything about writing, from the act itself, the process encasing it, other writers’ processes, teaching it, reading about it, flirting with different methods, etc. I never suspected I’d enjoy being in the editor’s seat quite as much as I do, though. I’m now part of someone else’s process, and it’s pretty cool.

But it’s still not mine. I’m taking someone else’s work and helping that artist to flesh it into something even better and more marketable. I’m hopefully making the stories more compelling, the characters more realistic, the conflicts more intense, but I’m only doing so by direction. The stories aren’t mine, and though I have a huge personal investment in each story, I don’t feel the satisfaction of having carved a piece of myself into something amazing that I can share with the world.

So though I don’t have a lot of time these days, I am still writing. I still want to publish with a reputable company that stands behind its releases. And this creates a conflict.

I love the publisher I work for. I think it’s the best business model around, and every time I talk to the senior editors or bigwigs, I’m reminded that–though we are a business, and our business is producing NY-quality books for shelves and e-readers–the authors come first. They get the biggest chunk of money as part of their royalties, and because of our reputation and the quality of our books, they also get some pretty amazing foreign rights sales. Our contracts are, we’ve been told, the fairest in the land. Every author is assigned a publicist who has a stake in the success of that title, and our authors get feedback and advice on their websites, their social media presence, and other publicity methods. In a word, the publisher I work for is the best in the industry.

And it’s where I’d publish…if I didn’t work there already.

For years, publishers that also publish their editors’ work have given me pause. I don’t assume the worst, but I do question what’s going on. Don’t judge–I remember when e-publishing and then digital-first publishers started because authors didn’t think they and their friends wouldn’t publish in New York because of [insert an excuse: unagented, NY doesn't take chances on new authors, NY doesn't take chances on historicals set anywhere but Britain or perhaps America, NY doesn't like dark/edgy stories, NY doesn't like comedy, NY is too busy dumping millions of dollars on their bestsellers, etc.]. I don’t think this is as much of an issue these days, especially considering the advent of easy and affordable self-publishing. I also know in a few cases how classy the publisher and its published editors are. But I do still wonder if there’s a conflict of interest nestled in that relationship between the author-editor and the publisher.

Entangled does publish stories submitted by a few of its own employees. Our editors, publicists, lawyers, financial gurus, etc. go through the same submissions process and receive the same consideration the droves of unagented and agented authors do. First and foremost, we want to produce marketable and high-quality stories. Nobody in the submissions pile is a precious snowflake.

Even though I believe there is no conflict of interest at Entangled, between the ethics of those who acquire, the emphasis on quality, and the stake each person in the publishing process has in each story, I’m uncertain whether I should pursue publication here. It’ll take a while before I figure it out, but in the meantime, I know one thing for sure: I’m not yet a good enough writer to publish at Entangled, so I have time before I have to make that decision.

Sunday, January 1st, 2012

Books to read in 2012


As part of the #newyearsbookpromo adventure, I’m opening this blog to any author. Post a blurb and buy link(s) in the comments. The only catch is that you create a post on your blog to offer the same promo forum for other authors. If you tweet, be sure to use the hash tag to let others know!